Strategic Planning: A Simplified and Workable Approach for Private Companies

Welcome to a strategic planning course that helps company managers achieve operational and financial goals. Learn a simplified and workable approach to creating, implementing, monitoring and revising strategies to promote greater company success. This course is packed with useful tips and how-to guidance that can be applied immediately. Walk through the major, strategic-management steps to run an organization. Explore issues related to overall strategic management, the business plan, the strategic plan, budgeting, corporate culture, review and monitoring of performance. Learn about a full range of techniques from simple- to complex-planning models.

Objectives:

• Understand the overall strategic management process
• Create a workable and usable business plan, whether it be a simplified one-page plan or a more complex multi-page detailed plan
• Create a workable and usable strategic plan — simplified or detailed
• Understand how corporate culture, leadership and staff development can energize or destroy strategic management principles

Prerequisite: Management experience in accounting, finance or operations